Andreas Läufer

Executive Creative Director

“Particularly in times of data and technology, brands need to be very clear on what they stand for and why they matter. Shaping a unique and relevant brand character using creativity as my sharpest tool, is what I love.”

Initially Creative Director for Wolfgang Joop, then co-founder of cult publication TANK MAGAZINE and ad-agency TANK FORM in London, Andreas is considered to be one of the most influential and highly decorated designers of the last two decades.

In 2005, Andreas moved from London to Berlin, where he lives today with his wife and two children. Here he founded his own agency specializing in the development of design and communication strategies for the premium life-style industry.